Almost everything we touch or see is impacted by typography. Just try to imagine your favorite newspapers or your next brochure without text. Basically, typography is the art and technique of arranging characters (letters) in a way that enables learning and recognition. But that is just one way of looking at things.
There’s a science to everything – even fonts! We came across few interesting and fun facts about fonts that are backed up by science and definitely worth a read!
A good font can do so much for your social media post. It can make your design stand out, help text pop off the background and most importantly communicate your message clearly. If you want your image to have the same effect, you need to take few things into considerations when picking the right font and pairing it with others. Here are some simple and effective tips that will help you make good pairing decisions:
Every time you open a newspaper, a book or any web page you are interacting with a font. It could be famous Times New Roman, Ariel, Helvetica or some less liked fonts such as Papyrus or Comic Sans. And although you probably don’t think much about them, each font has a story to tell...