Creating visual content that will bring value to your audience is important for the growth of your social media profiles, but knowing when and how often to share such content is essential. To make sure you stay at the top of your game and give your audience not only what they want but also when they want it we checked latest researches and found out what are best practices that you can use as a starting point to find posting frequency and timing that best suit your business and your audience.
These days, hashtags can be found everywhere – not just on Twitter accounts from which they have originated but on Facebook Newsfeeds, Instagram profiles, advertisements, chats, songs and even wedding invites. They became a way for brands to create conversations, interact with their fans and promote their products.
Psychology and marketing have a long history together. In order to understand how buyers are thinking, how to improve sales communication or make better relations with customers we rely on different psychological theories and techniques. As social media is all about people engaging in conversations and interacting with each other it’s no surprise that many psychological principles can be applied to this communication platform as well...
Getting in front of Facebook fans, without using paid ads, is getting more difficult. But, all is not lost. When determining which fans will see your content Facebook takes into consideration one important element – affinity.