According to the National Retail Federation more than $16.4 billion will be spent in the USA, before and during Easter weekend, on apparel, decorations, gifts, candies, food and flowers. Businesses that seek to achieve success during this period need to, according to the Facebook Insights, target women of all ages and consumers who are 18 to 34 in particular, as they are most important drivers of the Easter conversation. Find out how your brand can stand out this Easter, with 6 ways to use social media this Easter.
