Last week we established the fact that Design apps do not, we repeat DO NOT have to be used only for business purposes. We’re continuing the trend this week, with new and improved Birthday templates. Check out how to piece together a retro birthday card in seconds.
Lately we have shared a lot of content related to ad design, its importance for your business or ways to create and use online ads for different kinds of marketing activities. However this time we would like to focus on another element that may determine the success or failure of your ads: the copy.
Design apps don’t have to be strictly used for business related content, we want to show you how you can create a simple invitation for your next celebration.
We all know that to stand out from a vast amount of content being produced and shared on social media every day we need to have relevant and engaging visual content.
Our design process is all about ‘minimalism’, by using the art of simplicity, you are designing smarter, quicker, achieving more with less. We stuck to our motto when we started designing the new Fall collection for our users. This week we show you how to create a clean cut blog header, using nothing but Content Creator and our brand new Fall templates.
Walk down memory lane with us, as we remember the year that was! Happy Birthday Content Creator App.
Creating visual content that will bring value to your audience is important for the growth of your social media profiles, but knowing when and how often to share such content is essential. To make sure you stay at the top of your game and give your audience not only what they want but also when they want it we checked latest researches and found out what are best practices that you can use as a starting point to find posting frequency and timing that best suit your business and your audience.
Running a small business is not a small task. There are several different activities and concerns that you need to take care of on a daily basis so thinking about design or quality branding is very often at the bottom of that list. However, it has been proven that good branding can increase the value of the company, provide employees with direction and make new business efforts so much easier.
To effectively communicate your message and make the best of those few seconds of attention that your fans will give to your visual content there is one trick that you can use: minimalism.
The popularity of image-sharing sites like Instagram has made photo filters, those visual enhancers that make pictures look richer, grainier or aged, part of the everyday digital language that affects the way people engage with photos.
Good font combination can make your design stand out, help text pop off the background and encourage people to read your message. However, for many non-designers the process of picking and pairing fonts can be daunting. Where to start? Which ones go best together? Are there some that should never be placed next to each other? Those are all questions that come to your mind as you start designing.
These days, hashtags can be found everywhere – not just on Twitter accounts from which they have originated but on Facebook Newsfeeds, Instagram profiles, advertisements, chats, songs and even wedding invites. They became a way for brands to create conversations, interact with their fans and promote their products.
If you look at individual or business Facebook profiles you will notice many statuses that are along the line of “I am doing this” or “We just did that”. But stating facts is not what social media is all about. It’s about communicating and sharing your thoughts, stories, experiences and ideas with your audience.
Although summer is perceived as a fun, relaxing time that is associated with less interest in work and more interest in vacation, for business owners summer doesn’t change much when it comes to planning, executing, and reacting.
We've already talked a lot about how you can use Content Creator for eye-catching Cover Photos or beautiful posts for your Facebook, Twitter or Instagram. But, how about some other great things you could design with this simple and free design application?
Someone said that design with bad alignment is like a poorly organized desk. Everything is cluttered, unattractive and nothing is where you expect it to be. It doesn’t take much to clean up a messy desk, just as it doesn’t take much to clean up a messy and poorly aligned design.
Inspiration comes in many forms and we can find it while walking the dog, reading a book, looking at a painting or simply reading an inspiring quote. This is why this time we would like to share with you beautifully designed posts that communicate ideas that we personally like and think will help your design look great.
One of the best ways to make your social media covers, posts, ads or banners come to life is to choose a beautiful photo that will add interest to your visual. You can use your own, or you can choose one from many free stock libraries that we recommended in our previous blogs. However, purpose of a good design is not only to look good but also to communicate your message in a way that is cohesive, understandable and easy to read...
Summer is in full swing and as Americans prepare to celebrate Independence Day with friends, family and food it’s time for your business to take this opportunity and mark the beginning of the busiest half of the year.
The spa and beauty businesses offer a myriad of services (hair care, facials, manicures and pedicures, cosmetics, tanning, and whole body treatments) and are interested in creating satisfied customers by reconnecting them with their daily lives through relaxation, pampering and comfort. However, in such a highly competitive industry one cannot just rely on the time that clients spend in the salon but must find a way to be present in their daily lives even between beauty sessions.
To make your social media designs and content fun, catchy, different or simply more like you and your business we at Content Creator have paid special attention to our selection of stickers.
Total number of gym participants in the US has increased from 24.1 million people in 2000 to 35.9 million people in the last couple years. According to a recent Entrepreneur article, fitness made up 66% of 2015 New Year’s Resolutions, which means that society is putting a greater emphasis on being healthy and staying in shape.
With an increasing amount of people that are communicating, reviewing and recommending different products and experiences to their friends and family through social media, the online word of mouth became vital to successful organic referrals, leads and conversions in today’s marketplace. This particularly applies to the travel industry where people-based platforms like Facebook are affecting consumer travel decisions at every stage and in real time.
Creating social media content continuously, while maintaining the same level of quality and interest, is one of the most difficult struggles of any Social Media or Business Manager. Especially if you don’t have time, money or resources to create it at the rate the social media environment demands it. If you have similar problem we have just one thing to tell you: YOU DON’T HAVE TO CREATE NEW CONTENT EVERY DAY...
In today's time and age, using visuals as a part of your social media strategy is not only advisable; it's actually a must!
When we first launched, our aim was to change the way you perceive, create and handle your social media design. After an amazing journey, we’re ready to change social media design forever, with Content Creator App 2.0!
Every year Pantone introduces a special set of color(s) that express the attitudes and emotions of the times. This year they have presented Spring Colors 2016 that are full of softer, tranquil shades that offer a sense of calm and promise to transport us to a happier, sunnier place where we feel free to express a wittier version of our real selves.
We appreciate your comments and feedback on the free stock libraries we have recommended so far, so we decided to search some more and give you 7 new libraries.
If you are using social media as a platform to communicate with your audience you know that the presence of visual content is not only advisable but it’s actually a must. Your engagement and traffic will considerably improve, as will your brand visibility and brand recognition. But many business owners do not have quality visual content to share with their social media audience or time to create such great viral stuff.
This is one of the questions that graphic designer Sarah Hyndman, author of the book The type taster: How fonts influence you, had in mind when she set up her site Type Tasting in 2013. Based on the concept of wine tasting she created this place in order to change the conversation about typography from talking about what font “does” to how it “tastes”...
Establishing a presence on different social media platforms, as a cost-effective and far reaching way to promote a company or a brand became a standard even for small businesses. In an ideal situation each platform should provide the same brand experience, in terms of content and visuals, but unfortunately that’s not always the case.
For many non-designers the process of picking and pairing fonts can be a daunting. There seems to be endless choices and never-ending lists of font categories and recommendations. Selecting the right combination is a result of few rules, little bit of intuition and some practice. To help you start here are 5 simple and effective examples that you can find in Content Creator’s pre-made templates:
Creative and interesting social media campaigns are often associated with cool industries such as entertainment, fashion, beauty or food. But what if your industry is insurance, construction, finance, facility management, chemicals or appliances? If your brand is making the world go around but you think it has nothing interesting to show on social, read on.
As promised, it’s time for 10 more simple and effective tips that will help you share your visual story. This time around we are focusing on colors, shapes and effects that can dramatically improve how your visual content communicates with your fans:
In the past couple of months we have shared many tips and techniques on how to apply correct colors, images, fonts or layouts in order to bring your message to life and create awesome social media visuals. As a push for relatable and inspiring visual content is only getting stronger we decided to make a little recap of top 20 tips that will help you create images that get noticed:
As a local flower shop owner you may be doing weddings, making custom flower arrangements for special occasions, helping customers celebrate anniversaries and popular holidays such as Valentine’s Day, but do you keep in touch?
If you want to make your social media post, ad or blog header more powerful you need to do just 2 things: make sure that the visual is in line with your signature brand style and always include a copy. The simplest way to achieve both things is to incorporate in your design a color overlay, a new feature in Content Creator app.
In the never-ending stream of 140-character messages that appear on Twitter by an overall rate of 6000 per second, using visual content is a great way to stand out. It will not only help you to get twice as much vertical space in the timeline but it will boost your engagement and result in 35% more re-tweets and 18% more click-through. Not a bad way to be seen, heard and remembered, right?
Twitter has more than 300 million monthly users and around 500 million tweets per day, so it’s quite understandable why many companies are using this channel to promote their brand of business. If you are one of them you have probably spent some time trying to customize Twitter to suit your needs and, among other things, creating a header photo that would stand out among millions of other Twitter profiles. If not, it’s a perfect time for you to look at the way other successful brands are using their header photos and to think about ways you can apply that to your brand.
Almost everything we touch or see is impacted by typography. Just try to imagine your favorite newspapers or your next brochure without text. Basically, typography is the art and technique of arranging characters (letters) in a way that enables learning and recognition. But that is just one way of looking at things.
According to the National Retail Federation more than $16.4 billion will be spent in the USA, before and during Easter weekend, on apparel, decorations, gifts, candies, food and flowers. Businesses that seek to achieve success during this period need to, according to the Facebook Insights, target women of all ages and consumers who are 18 to 34 in particular, as they are most important drivers of the Easter conversation. Find out how your brand can stand out this Easter, with 6 ways to use social media this Easter.
There are many strategies that small businesses are using in order to drive increased revenues thanks to social media but this time we will focus our attention on sale posts. When accompanied by compelling visuals, promo codes and strong call to action they can help you reach millions of people and boost your online sales for the season. Here are 7 simple and effective ideas that will hopefully inspire you next sale post design:
If you are in the food business you are exposed to effects of the social media influence, even if you don’t have an official Profile or Page. Just think about Yelp reviews, tweet comments or #foodporn Instagram photos that customers are sharing through their social media profiles and in that way helping others, especially millennials, to create an opinion about your restaurant, bar or a café.
Contrast is defined as “the difference in visual properties that makes an object distinguishable from other objects and the background.” Simply saying it makes things look different from one another. We, as human beings, are wired to notice difference and to us a layout where everything is of the same size, shape or color simply looks boring.
We've already discussed what makes an ad more desirable and clickable, but how do you create an ad in seconds, an ad that actually works? For all of those, who are rushing to finalize their Valentine's day campaign, check out the easy way you can create your ads and save time.
When people arrive at your Facebook or Twitter page, where do they look first? You are right - they look at your Cover Photo. Why not use Valentine's day as the perfect opportunity to promote your February deals and offers via your Cover Photo. We give you an easy tutorial and how to make original cover photos in seconds.
A simple way of how you can attract the attention to your business during Valentine’s Day week even if you have nothing romantic to offer.
Couples in love are not the only ones looking forward to the Valentine’s Day. Florists, restaurants, jewelers, e-shops and many other businesses are counting on this holiday to bring their business a significant boost in the first quarter. Find out how significant this Day really is and how your brand can join in on the conversation.
Visual content is in high demand, especially for the hospitality industry, and having delicious looking photos across your social media platforms is essential. However, if you are not a professional photographer taking a food photo can be very challenging so let's start this blog with a few tips on what it takes to make a great one.
Banner ads are one of the most common forms of advertising used in the online world. As an affordable, effective and measurable medium they enable companies to draw the attention to the brand and attract traffic back to advertiser’s web page. However, much like any other form of advertising, the success of a banner ad often depends on its design.
There’s no better way to ignite engagement but to use visual content. You will stand out from the crowd and get a second chance to repurpose text-only content into eye catching graphs, interesting quotes, great social media post. The possibilities are endless. But how to create images that don’t take hours to make or don’t spend your entire marketing budget?
Finding a nice balance between image and text will make your brand stand out and communicate your message clearly to the audience. If you’re still looking for ways to achieve that balance here are 5 practical and simple formulas that always work.
Why Instagram is the perfect platform for marketers that are looking to reach a young and growing audience through universal language of images.
In a world that is increasingly visual it’s important to develop and maintain a distinct visual style that makes you instantly recognizable and memorable. The placement and choice of your colors, fonts, images and layouts is a crucial part of that process. That’s why we’ll talk about these four ingredients and ways in which other brands implement them successfully in their social media strategies.
Do you have a paid subscription to a well-known photo stock library, but often struggle to find engaging visuals for your social media posts? It takes you a lot of time to filter through pages and pages of photos that look staged, fake or simply out of date? If your existing paid photo stocks don’t give you much option remember that there are many alternative ones available out there.
Entertaining, informative, unforgettable and attention grabbing, that’s the kind of visual content we like to see on social media. Instead of talking about all the little things that can help you create such content we would like to show you few brands that are known for their specific personality, style and voice on social media.
Psychology and marketing have a long history together. In order to understand how buyers are thinking, how to improve sales communication or make better relations with customers we rely on different psychological theories and techniques. As social media is all about people engaging in conversations and interacting with each other it’s no surprise that many psychological principles can be applied to this communication platform as well...
In a world where smartphones and photo filters have greatly improved our ability to take and edit photos it became important to have credible, high quality and relevant visual content on Facebook. The one that will not only help you establish brand reputation and become instantly recognizable but also allow your fans to notice, understand and engage with your content. So if your posts are getting lost in the noise of the Newsfeed or if your presence is hard to distinguish from the competition, it’s time to elevate visual experience by following four elements...
There’s a science to everything – even fonts! We came across few interesting and fun facts about fonts that are backed up by science and definitely worth a read!
In graphic design there seem to be thousands of rules on how to apply colors, fonts of layouts. Such rules may seem difficult to master but the reality is that successful design can be stripped down to several basic principles. If you learn and respect them you will become great at visual communication even if you are not a professional graphic design.
Color is light and light is energy. Color can stimulate and excite. It can affect our mood, emotions, behavior and way in which we interpret content that surround us. However, selecting the right color combination can sometimes be tricky. Learn how to select the right color palette and combination for your next social media design.
When you are designing your social media visuals there’s a lot you can do to make them look great. You can choose a beautiful background image, decide on a perfect filter or find a complementary font but the real magic happens when you combine those elements in a fresh and inspiring way.
A good font can do so much for your social media post. It can make your design stand out, help text pop off the background and most importantly communicate your message clearly. If you want your image to have the same effect, you need to take few things into considerations when picking the right font and pairing it with others. Here are some simple and effective tips that will help you make good pairing decisions:
Transparency is the effect created when a color block, text or image is “made thinner” or desaturated so that the color is diluted and what is behind shows through. This method comes very handy when you’re creating your visual content because it allows you to place text on pictures with many details and to highlight certain parts of your design for a more professional and dynamic look. If you’ve never experimented with transparency effects, here are a few tips that will show you how to use it in your design:
If you want to achieve high engagement with your customers you need to incorporate emotions into a brand’s story and build in specific emotional characteristics that will increase positive attitudes about the product. Emotions provide authenticity and create relatable content that resonates with consumers because it engages and entertains them rather than coming off as an advertisement.
There are days when we are brimming with ideas for our next social media posts, and the ones when we are aimlessly staring at the blank screen and wondering what to post next. The internet is full of articles on how to get your creative juices flowing, but what works for one person doesn’t mean it will work for you.
There’s no better way to make your social media post come to life than to choose a great background image that will not just draw the attention but also add interest to your digital media presence...
Every time you open a newspaper, a book or any web page you are interacting with a font. It could be famous Times New Roman, Ariel, Helvetica or some less liked fonts such as Papyrus or Comic Sans. And although you probably don’t think much about them, each font has a story to tell...
If you’re ready to enrich your social media presence with some timeless, simple and elegant design it’s time to learn more about the power of minimal black and white combination.
Human communication exists for about 30.000 years but it was not text based from the start. Text, known to us for 3.700 years, took a central stage in 15th century with the invention of Gutenberg’s printing press. At that time graphics and visuals were too costly to be included so it took several centuries and significant cut of printing costs before visuals resurfaced again and shifted our entire culture from textual to visual literacy.
Designers just love the number three. Three images, three buttons, three colors, three fonts… Symmetrical and simply good looking, three is a magic number that gives solid structure to your design and allows viewers to quickly scan and digest your message.
Business owners too often give up on the social media dream. This can be due to many reasons, lack of resources, experience, budget and the biggest factor - creativity.